Selfridges Avios rate
Selfridges is boosted right now: Up to 12 Avios/£1 on the avios.com Ireland eStore, up from Up to 6 Avios/£1 since 21 Jul 2026. Boosts expire without warning, so this rate may not last.
What we've recorded for Selfridges
Selfridges Avios rate history
Every change we've recorded, newest first. Rates flip-flop: they rise for a boost, then fall back. This is how you tell a genuine boost from a retailer's normal rate.
| Date | Rate | Boost |
|---|---|---|
| 20 Jul 2026 | Up to 12 Avios/£1 | ⚡ Boosted |
Selfridges in other Avios stores
Boosted right now in the Ireland store
Selfridges and Avios: common questions
How many Avios do you earn at Selfridges?
Selfridges currently earns Up to 12 Avios/£1 when you shop via the avios.com Ireland eStore. That's a boosted rate, up from its Up to 6 Avios/£1 baseline. Rates change often, so check this page or track Selfridges in Avalert for the live figure.
Is Selfridges boosted right now?
Yes. Selfridges is boosted to Up to 12 Avios/£1, up from Up to 6 Avios/£1. Boosts typically last a few days and expire without notice.
How do I earn Avios at Selfridges?
Start at the avios.com Ireland eStore and click through to Selfridges from there, then shop as usual. The Avios are credited to your Avios account after the retailer confirms the purchase. Going directly to Selfridges without clicking through first earns nothing.
How do I know when Selfridges boosts its Avios rate?
Avalert checks the avios.com Ireland eStore every hour and sends you a push notification the moment Selfridges's rate rises. You can set a threshold so you're only alerted for boosts above a level you choose.