iStore Avios rate
iStore earns 1 Avios / £1 on the avios.com UK eStore. That's its standard rate, not a boost.
What we've recorded for iStore
iStore Avios rate history
Every change we've recorded, newest first. Rates flip-flop: they rise for a boost, then fall back. This is how you tell a genuine boost from a retailer's normal rate.
| Date | Rate | Boost |
|---|---|---|
| 20 Jul 2026 | 1 Avios / £1 | Standard |
Boosted right now in the UK store
iStore and Avios: common questions
How many Avios do you earn at iStore?
iStore currently earns 1 Avios / £1 when you shop via the avios.com UK eStore. Rates change often, so check this page or track iStore in Avalert for the live figure.
Is iStore boosted right now?
No. iStore is at its standard rate of 1 Avios / £1 right now. Avalert will push you a notification the moment it rises.
How do I earn Avios at iStore?
Start at the avios.com UK eStore and click through to iStore from there, then shop as usual. The Avios are credited to your Avios account after the retailer confirms the purchase. Going directly to iStore without clicking through first earns nothing.
How do I know when iStore boosts its Avios rate?
Avalert checks the avios.com UK eStore every hour and sends you a push notification the moment iStore's rate rises. You can set a threshold so you're only alerted for boosts above a level you choose.